Beachwise
Beach Safety summer campaign
With the current economic climate and weakness of the pound, more and more people are taking their holidays in Britain and Ireland. Visitor numbers to our beaches are increasing, with RNLI lifeguards and lifeboats seeing a rising number of incidents.
You are 500 times less likely to drown at a beach patrolled by lifeguards than you are at a beach with no lifeguards. The Beach safety summer campaign encourages people to swim at lifeguarded beaches, making sure they and their families have safer and more enjoyable days out.
People in the South West of England, Norfolk, South Wales and the North East can look out for bus-stop posters, service station posters, bus backs and other promotional activity, while beach-lovers around the UK will be kept informed through magazines, newspapers and television programmes.
The RNLI works closely with the Marine Conservation Society, which runs www.goodbeachguide.co.uk. Use this site to find a lifeguarded beach near you.
For more information to ensure you and your family a safe day a the beach read our beach safety top tips.
Download more information here:
- Beachwise poster
- UK map highlighting all the lifeguard patrolled beaches
- Beach safety guide
- Know Your Flags Poster
- A guide to using infatables at the beach
- An explanation of rip currents
