Barclays

Sponsorship
Barclays actively supported the RNLI’s sea safety and education messages in 2005 through sponsorship of the primary and secondary school packs All Aboard and Get on Board in the south west of England.

The teaching resources are designed to help put an end to water-related accidents involving children. As well as increasing awareness of water safety amongst children, the sponsorship achieved mutually beneficial PR in the local and regional media.